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The JPEG Battle: Blur Dangles $300 Million For NFT Merchants To Abandon OpenSea


Final week, the NFT and crypto area was lit with exercise when NFT market Blur introduced what it stated was Season 1 of its token airdrop. A complete of 360 million BLUR tokens have been airdropped to lively contributors on the platform, with the very best airdrop reportedly value round $4 million. Now, the NFT platform is again as soon as once more with one other large airdrop, however with new situations.

Blur Says Depart OpenSea, Share $300 Million

In a tweet that has ignited additional competitors between the 2 NFT marketplaces, Blur has inspired NFT merchants to go away OpenSea in favor of its personal platform. Within the tweet, Blur introduced that it was making ready for ‘Season 2’ of its token drop value round $300 million. Nevertheless, this time round, it’s including a brand new requirement. 

The NFT market launched what it calls ‘100% loyalty’ which robotically will increase customers’ possibilities of getting extra tokens. Blur made a multiple-tweet thread to elucidate this however it principally boils down to at least one factor; don’t commerce NFTs anyplace else.

Successfully, Blur stated that customers who listing their NFTs solely on their market and nowhere else will be capable of obtain 100% loyalty. Customers with 100% loyalty usually tend to obtain Legendary Care Packages, value apparently 100x greater than Unusual Care Packages. This interprets to extra tokens being airdropped to the consumer.

BLUR trending at $0.96 | Supply: BLURUSD on

Nevertheless, it doesn’t finish right here as Blur has launched extra methods for customers to obtain factors for the airdrops. It stated all contributions to the Blur group can be rewarded, even going so far as counting quote tweets explaining why they use the NFT market as contributions.

Prime NFT Marketplaces Do Battle

Because the Blur airdrop only a week in the past, the competitors among the many NFT marketplaces has been fiercer than ever. Blur rapidly gained on OpenSea and overtook it by way of quantity within the one-week interval, regardless of having round half the variety of merchants that OpenSea has.

To place this in perspective, within the final week, Blur has recorded volumes of over $615 million whereas OpenSea’s quantity has come out to simply over $159 million in the identical time interval. However OpenSea noticed over 124,000 merchants in comparison with Blur’s 55,000 merchants.

Blur leads NFT marketplaces ahead of OpenSea

Blur leads NFT marketplaces by way of quantity | Supply: DappRadar

The surge in quantity is a results of merchants ‘farming’ airdrop factors resulting in many bidding above the ground costs of varied NFT collections. With greater bids, there have been greater gross sales on {the marketplace} with a median worth of $1,780, in response to information from DappRadar.

OpenSea beforehand responded to Blur’s problem by providing zero buying and selling charges for a restricted time. Nevertheless, merchants haven’t responded positively to this as they proceed to flock to Blur in hopes of receiving extra tokens.

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